Watching the growth of Xbox Game Pass over the past few years is simply mind-blowing, and it seems pretty clear that Microsoft is going to hit massive milestones here soon enough.
While our last “official” tally was 18 million Game Pass subscribers in January, the Jez corden from Windows Central reports that Game Pass actually hit 23 million as of April 20. That would mean Game Pass subscriptions more than doubled last year. Here’s the recap based on the latest instances of reported numbers:
- April 2020 – 10 million
- September 2020 – 15 million
- January 2021 – 18 million
- April 2021 (apparently) – 23 million
As such, following this trend, it stands to reason that by the time Halo Infinite arrives in what will likely be November 2020, yes, Game Pass is expected to cross 30 million subscribers at this point, which is 7 million more at this point. over the next seven. months seem easy at this rate, not to mention the fact that Halo Infinite debuting on Day One of Game Pass is likely to accelerate undergrowth on its own.
The pandemic has increased home playtime and likely helped increase Game Pass adoption growth due to the vast library it offers to gamers. But this growth is impressive with everything real the flagship releases of Game Pass over the past year. Yes, we’ve seen big names like Destiny 2, Outriders, and now MLB The Show launch on Game Pass, but none of Microsoft’s upcoming mega-games are here yet, be it premiere stuff. part like Halo Infinite, Perfect Dark, Avowed or Fable. , or Bethesda stuff (now part one) like Starfield or Elder Scrolls 6 (still years). Infinite will be by far the biggest launch on Game Pass in a long time.
Microsoft goes all out for Game Pass subscriptions, with Xbox Live, Cloud Streaming, pretty much anything it can to increase subscription revenue and add value to gamers. Microsoft hasn’t reported any actual console sales in years, but they’re more than happy to shout the latest Xbox Game Pass sub numbers from the rooftops, and that’s clearly their long-term goal.
Where does it end? I would be surprised if this is the case. 30 million by the fall seems like a no-brainer, so my question is when they reach 50 million. 75 million. And what Sony will do in response, if any.
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