DirecTV kicks Newsmax to the curb over money dispute

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DirecTV dropped Newsmax, costing the conservative outlet much of its availability after the two parties failed to agree on a new fee structure.

The dispute has nothing to do with politics or ideology.

It’s all about money. Newsmax wanted an increase in fees, which wouldn’t happen in the age of cable cutting and declining traditional television viewership.

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DirecTV announced after midnight that they were pulling the plug: “On multiple occasions, we made it clear to Newsmax that we wanted to continue offering the network, but ultimately Newsmax’s demands for rate increases would have resulted in significantly higher costs than we would have. to our broad customer base.”
Newsmax claims they are discriminated against,
“This is a blatant act of political discrimination and censorship against Newsmax,” said Newsmax CEO Christopher Ruddy.

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“The most extreme liberal channels, even with small ratings, get fees from AT&T’s DirecTV, but Newsmax and OAN need to be deformed,” Ruddy added.

This is not the same situation as OAN, which was dropped due to low viewership.

The rate increase, called the transport fee, is the monthly price each cable or satellite subscriber pays for channels, whether they watch them or not.

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For example, TBEN News has one of the highest carry rates on television. If you hate TBEN News but have cable or satellite, you pay Rupert Murdoch $2 a month. ESPN gets $7.64 a month from every subscriber whether they watch or not.

These disputes, such as the one between DirecTV and Newsmax, are becoming more and more common. It’s not uncommon for subscribers to turn on a channel to watch one of their favorite shows only to learn that the channel is down because the network wants more money.
Newsmax was tied for 72nd in television viewership in 2022. They watch an average of 184,000 viewers per day. The audience isn’t even 10% of TBEN News, but since the dispute is about money and not politics, they’ll probably be back on DirecTV at some point if Newsmax drops their demand for a fee increase.

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