Drawing inspiration from the restaurant industry battered during the pandemic, Girl Scouts across the United States said this week they will offer contactless delivery and pickup of their cookies through Grubhub.
This is the first time that Girl Scouts, who have sold cookies for more than a century, have worked with a national delivery service, the organization said.
For decades, cookie stalls stacked with boxes of Samoa, Thin Mints, and Clovers are ubiquitous outside of supermarkets and other high traffic areas. So, have direct sales pitches from the Girl Scouts parents to their co-workers.
But then the pandemic struck, severely limiting direct contact. So Girl Scouts got creative.
“We are proud of the ingenious way Girl Scouts run their cookie business safely and use their income to make the world a better place,” Girl Scouts Acting Executive Director Judith Batty said in a statement. “This season our daughters will continue to exemplify what the Cookie Program taught them: how to think like entrepreneurs, use innovative sales tactics and move on to new ways of doing business when things don’t go as planned. . “
Cookie sales were already underway last year when the pandemic was declared, which the organization said prompted many Girl Scouts to adjust their strategies. Some have created virtual cookie kiosks on social media, while others have shipped orders or set up drive-through collection sites.
The Girl Scouts said online orders would begin February 1, with Grubhub making deliveries in select markets. Additional markets will be introduced during the cookie selling season, which typically runs from January through April.
The Girl Scouts said Grubhub has agreed to waive fees it and competitors like Uber Eats and DoorDash typically charge restaurants. The fees have become a source of complaints within the industry.