Maruti Suzuki India said its government employee program is valid for all of its passenger vehicles, including Alto, Celerio, Ciaz, S-Cross and the XL6.
The plan for government employees is valid for all Maruti Suzuki passenger vehicles
The country’s largest automaker, Maruti Suzuki India, on Sunday announced special offers for government employees with perks of up to Rs 11,000 in addition to ongoing offers for festival consumers on its models. The company is looking to further stimulate demand with its supply after the recent Leave Travel Concession (LTC) cash voucher program announced by Finance Minister Nirmala Sitharaman.
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“Employees and their spouses of public sector companies, central and state government departments, including police and paramilitary personnel, can benefit from these special offers on the purchase of new vehicles from Maruti Suzuki. Discounts will vary from ‘one model to another,’ the company said.
Maruti Suzuki India, Executive Director (Marketing and Sales), Shashank Srivastava, said: “The government has taken several bold steps to revive consumer spending during the COVID-19 pandemic. It is our duty to collaborate to support the economy and spreading positive feelings. “
He added, “With over 10 million government employees working in various central and state government departments, they are one of Maruti Suzuki’s largest customer segments. With that in mind, we have announced a special program for government employees, which will help bring home their favorite cars in addition to benefiting from the LTC cashout. ”
The company said the recently announced LTC cash voucher program would benefit central government and defense employees nearly 45 lakh. Overall, it is expected to generate additional demand of Rs 28,000 crore by March 31, 2021.
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Maruti Suzuki India said its government employee program is valid for all of its passenger vehicles, including Alto, Celerio, S-Presso, Wagon-R, Eeco, Swift, Dzire, Ignis, Baleno, Vitara Brezza, Ertiga , XL6, Ciaz and S-Cross which are sold from the ARENA and NEXA chains.
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