Qualcomm signs automotive chip deals with Volvo, Honda and Renault

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Qualcomm Corp announced deals to supply chips to automakers Volvo Group, Honda Motor Co Ltd and Renault SA, accelerating its efforts to partner with traditional auto companies that are digitizing their product lines.

Qualcomm Corp on Tuesday announced deals to supply chips to automakers Volvo Group, Honda Motor Co Ltd and Renault SA, accelerating its efforts to partner with traditional auto companies that are digitizing their product lines.

The San Diego, Calif. company, once known for its mobile phone chips, has created a range of automotive offerings, from self-driving car brains to chips that operate digital dashboards and infotainment systems. But the chips all serve the same purpose of helping automakers turn their vehicles into rolling computers that can be updated over the air with paid upgrades that generate revenue for automakers long after a vehicle left the dealership lots, a business model pioneered by Tesla Inc..

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At the Consumer Electronics Show in Las Vegas, Qualcomm announced that it has reached an agreement with Geely Holding-backed brands Volvo and Polestar to use Qualcomm’s “Snapdragon Cockpit” chips and an operating system from Alphabet Inc’s Google in vehicles. from the end of the year.

Deal will allow Volvo’s electric SUV to take advantage of hands-free use of Google Assistant and navigation with Google Maps

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The deal will allow Volvo’s electric SUV, which is due to start production this year, to feature hands-free use of Google Assistant and navigation with Google Maps. The companies said future upgrades will be sent over the air.

Qualcomm also said Honda will begin using its “cockpit” chips in vehicles hitting the road in 2023. Qualcomm also said Renault has agreed to use its automotive technology, but did not specify which chips or when. vehicles using them would arrive.

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Qualcomm said Tuesday it has created a new computer vision chip and system, which uses on-car cameras and artificial intelligence to help with safety features like automatic lane control. The new “Snapdragon Ride Vision System” uses software from Arriver, which was part of Qualcomm’s $4.5 billion purchase of automotive technology firm Veoneer Inc last year.

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