With one million Twitter followers, the Reserve Bank of India has become the first central bank in the world to take this step.
The Reserve Bank of India (RBI) beat the US Federal Reserve and European Central Bank on Twitter by becoming the most popular central bank on the microblogging site with one million followers.
According to the latest information available on the RBI’s Twitter account “ @RBI ”, the number of followers increased from 9.66 lakh on September 27, 2020 to one million or 10 lakh.
“RBI’s Twitter account now reaches one million subscribers. A new milestone. Congratulations to all of my RBI colleagues, ”Governor Shaktikanta Das said in a tweet on Sunday.
Contrary to this, the world’s most powerful central bank, the US Federal Reserve, has just 6.67 lakh followers on Twitter and the Frankfurt-based European Central Bank (ECB), the second most powerful monetary authority in the world, has 5.91 lakh subscribers.
The US Fed joined Twitter in March 2009, while the ECB has been active on the microblogging site since October 2009.
The 85-year-old RBI got a Twitter account in January 2012. Governor Das has a separate Twitter account with 1.35 lakh followers.
Since March 2019, the number of followers has more than doubled from around 3.42,000 to more than 750,000 in March 2020.
During the ongoing seven-week lockdown that began from March 25, the number of followers has increased by more than 1.5 lakh, an official said.
In the current fiscal year, up to 2.5 lakh of new followers have joined the handful.
In addition, its main Twitter account, RBI has another Twitter account called “RBI Says” and also launched a Facebook page of the same name in early April. Around this time, he also launched a customer awareness campaign to prevent gullible account holders from being duped by fraudsters.